Fred Ducrot

Q: What’s the number-one quality one needs to have or choice one needs to make in translating a brilliant idea into successful entrepreneurship?

A: Be selfless. Do not think of yourself, your needs, your protection, your security. Think only of what would be a dream-come-true for your customers, and find a way to make that happen. Only after you design a perfect business from their perspective, should you adjust the numbers to make sure it’s sustainable. But focus entirely 100% on them, not yourself.

—Derek Sivers on the secrets of entrepreneurship (via explore-blog)

(Source: , via explore-blog)